For the first of two idents I created for Axios, I wanted to play off the photo collages that define their house illustration style. I also added in a bit of attitude using sound, texture and momentum.
For the second ident, I went a little more subdued, with a smooth and minimal text-based aproach.
I made a third ident a bit later, featuring the smart simplicity of Axios’ stream as compared to other news sites. I had fun really playing with sound design for the first time on this one.